Sunday, August 31, 2025

When the Beatles perform, it's like a three-ring circus (San Francisco 1965)



 When the Beatles perform, it’s like a three-ring circus

By C.O. Williams

Merced Sun-Star

September 2, 1965

The following report is a Merced boy's reaction to the Beatles situation as he witnessed it in San Francisco Tuesday.

 Only in the United States could the national anthem be played in a boss rendition by a Negro and an Italian band using guitar, saxophone, and a drum. This was the unique opening of one of the greatest demonstrations of American idolatry ever shown, the second Beatles concert in San Francisco on Tuesday.

It was interesting how the crowd's expectation of the performance provided a look at one segment of the American way of life today, and I seriously wonder what a foreigner's impression would be. The program started with a bang and a bouncy theme. Immediately after the anthem, a group of discotheque Go-Go dancers were introduced, giving the audience a sample of nightlife in hundreds of clubs throughout America.

After that shaky performance, a group called Cannibal and the Headhunters performed. They danced for the most part, once in a while, singing a few shrill notes into the mic and asking the audience to yell louder.

The third artist was a female vocalist who cooed into the microphone for several more minutes and again finished by asking the audience to sing, yell, and clap longer and louder with her.

The last group gave a wonderful selection of slapstick humor by bringing back the antics of the Keystone Cops and the Three Stooges. These six talented young men called Sounds Incorporated merely played their instruments with no singing, but the whole stage was needed to contain their running, jumping, and cartwheeling.

 By this time, the stage was set, and the last and greatest act of the circus was near. For a moment, things were quiet, but for the loud cries of the popcorn soda and hot dog vendors.

Suddenly, the curtains parted, revealing the Beatles, and the crowd broke loose, expelling the pent-up emotions for this long-awaited spectacular. For the next 45 minutes, you could not hear yourself. Girls were crying, screaming, yelling, and waving madly. Two girls, upset and possessed, rushed the stage and made it to their idols, John and Paul. For several seconds, as they wrapped their arms around their idols' necks, security guards tugged at their feet and pried them apart. But for the girls, it was worth it—a small fete.

 An agile teenage boy scaled the six-foot fence behind the stage and ran to John. With the flick of his wrist, he snatched John's hat from his head and dove into the crowd with a priceless souvenir. Just as nimbly as the young lad snatched John's hat, John grabbed a nearby policeman's cap, placed it sitting atop his well-groomed curly locks, and continued strumming his guitar.

 A very tiny and obviously heartbroken girl standing next to me pleaded with me as tears streamed down her face to lift her up so that she could see above the crowd and gaze at her idols for a few seconds.

 In many ways, the Beatles' performance resembled a circus at times, with so many things happening simultaneously. One could not keep track. Besides the Beatles singing act, other demonstrations were going on, just as equally, attention-grabbing.

 Security guards defending the foursome were practicing judo, karate, and any means of self-defense against the helpless teenage girls who were madly rushing the stage. The crowd constantly gave its typical show of emotion, the crying, screaming, jumping, running, and waving young souls were hard to resist watching.

Another hilarious area of entertainment was the vendors. In their patented manner, they tried to sell souvenir books, Coke, hot dogs, and popcorn, giving me, and I'm sure others, a real good show.

The final and perhaps greatest act was put on by the valiant Cow Palace repairmen. The rickety fence holding back part of the crowd was coming loose at the base, and the repairmen battled with the screaming teenagers to do their duties and stop the hole in the dike.

 During the whole Beatles performance, there was a constant rain of litter, jellybeans, and popcorn on the stage. Ringo bore the brunt of the attack, perched high in his drum nest; he was an easy target for love trash.

 With the same swiftness that marked their entrance, the Beatles fled, and the great show of emotion halted as 1000s of happy but rumpled and exhausted teenagers filed out of the palace to return to their respective and somewhat more normal way of life.

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